Social Media Marketing Agency CT
Social Media marketing
elevating brands to new heights with creative and results-driven social media marketing strategies that inspire connection and growth.
elevating brands to new heights with creative and results-driven social media marketing strategies that inspire connection and growth.
90% of marketers report that social media has increased their business exposure.
75% of consumers use social media to research products before making a purchase.
Businesses that engage with customers on social media see a 20% to 40% increase in sales compared to those that don’t.
93% of brands gain new customers through video content on social media.
Social media ad spending is projected to surpass $268 billion by 2026, showing the growing reliance on social media for advertising.
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The right platforms depend on your target audience and industry. We analyze your demographic, behavior patterns, and competitors to identify where your audience is most active. Typically, businesses in B2C markets perform well on Instagram, Facebook (Meta), and TikTok, while B2B businesses often find success on LinkedIn.
This is a good question – especially for social media marketing. Success is measured through a variety of key performance indicators (KPIs) such as engagement rate, click-through rate (CTR), follower growth, website traffic from social channels, and conversions. Depending upon the goals we establish for your social media marketing campaign – there are different tools to indicate the progress towards achieving those goals.
The posting frequency varies based on your goals and the platform. When we are in our initial consulting phase, we will discuss the different options – per social media – that are in alignment with your goals.
We customize the posting schedule to maximize your reach and engagement without overwhelming your audience.
From our initial consultation, we take the time to understand your specific brand, industry, and voice. On top of this, we conduct a thorough analysis of your target audience, industry trends, and competitor strategies to create content that speaks directly to your audience’s needs and interests.
Keep in mind, each industry is ever-evolving – we stay on top of that too!
We take a proactive approach to community management by addressing negative comments in a professional and timely manner. Our goal is to turn negative experiences into positive ones by acknowledging concerns, providing solutions, and offering further assistance. We also maintain transparency and align responses with your brand’s tone of voice.
Many times, a negative comment or review is actually a significant opportunity for your brand!
Yes! We specialize in creating targeted paid campaigns across various platforms, including Facebook, Instagram, LinkedIn, and others. These campaigns are tailored to meet specific goals, such as lead generation, website traffic, or sales, and are continually optimized for the best ROI.
Yes!
If you’re starting from scratch, we can set up and optimize your social media profiles to ensure they’re fully aligned with best practices.
This includes optimizing your bio, profile image, cover photo, and linking to relevant pages on your website.
We also ensure your accounts are properly set up for audience targeting and engagement.
Yes! You’ll have full access to your social media accounts. We believe in transparency and collaboration. In every digital marketing service, we offer at The Gallery Marketing – everything is grounded in transparency.
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